1 min readMay 3, 2020
Hang in there Asim Fayaz. As you say in the end, your time will come.
Affordable desi food with genuine flavor of tastes back home is a treat in Pardes. We longed for it in NYC, DC and in LA. You have got the niche and customer segment down pat and a foot in the door.
No one could see this giant wrecking ball coming. When its done and the world opens up, you will be ready. And you and Zubair and Sabina will kick the ball all the way out of the park.